Monthly Archives: July 2018

It Is All About Relationships

As a local business, you face constant pressures from big “box” stores and other national companies that compete for your customers on price and selection. They sell things cheaper than you can buy them for, they run multi-million dollar marketing campaigns and they have more items in their stores than you could ever hope for. So how do you respond?

Most local business owners I know respond with “We provide better service.” Yes, but what does that mean? Everybody says that. I think for most it means that they know more about their clients and how to fulfill their needs than the impersonal national companies. Therefore, they are not really talking about “service” but “relationship.” So how do you build this relationship?

For years building this relationship meant taking time to get to know your clients. From learning their names, to who their family members were and knowing where they lived and worked. This took time and developed over many times of doing business together. But, what happens if someone only does business with you once? How do you build up that relationship so that they will come back? It is very difficult unless you see them regularly somewhere else like church or the county club. This is where Social media comes in and helps to solve this dilemma.

Social media not only allows you to build a relationship with those who only visit your business once, but also with those who have never been to your business. Social Media is all about relationship. It is a tool by which people can share what is happening in their life with their friends and family all at once, instead of one at a time. They can interact with each other about what is being shared, and all of this can be done from anywhere in the world. People love it and more and more are joining social media applications every day. This is communication from many people to many people for the first time in history and it is growing exponentially.

Here are 5 key ways that Social Media can help your local business build relationships with your clients and help you make money.

You can share personally with them so that they feel like they know you… the business owner. People do businesses with those they know and trust. To compete with impersonal box stores you must create “personality” in your business.

You can learn about them. You get to hear what is going on with them in their lives, interact with them from anywhere and be prepared when they are ready to do business with you.

Your clients introduce you to their friends and share their experiences with them. Social Media provides hundreds of ways for your clients to do this; writing a review, becoming a “Fan,” suggesting their friends become “Fans,” clicking on a “Like” button, “Checking-In” at your business, and the list goes on…..

You can reward your clients with specials and deals just for them. Social Media allows you to communicate with your customers and friends in real time. So rather than putting your special in the newspaper that goes to everybody, you can say “thank you” to those who are excited about your business.

Social Media helps you build your database so that you can continue the relationship into the future. When someone becomes a “Facebook Fan” or a “Twitter Follower” you now have a communication link that you can continue to use to build the relationship.

Finally, it is important to note that like any relationship Social Media takes work. You reap what you sow… but just like the tractor and the automatic seeder multiplied the planting efforts of the farmer, Social Media multiplies the sowing efforts of your local business. So whether or not you do it yourself or you hire a Social Media Manager someone has to “drive the tractor.”

Christian Fellowship is All About Relationships

Christian fellowship within the context of the church means identification with the Body of Christ. Identification with the Body of Christ is all about relationships with other believers. To be a Christian does not only mean to be a believer in Christ. To be a believer in Christ also means to belong to the Body of Christ. As a believer you are a living cell in a living body. Christian Fellowship is identification with the Body of Christ, meaning with other believers.

The center of the church is fellowship with God and with his people.

1 John 1:3 states: “We proclaim to you what we have seen and heard, so that you also may have fellowship with us. And our fellowship is with the father and with his son Jesus Christ.”

John makes it very clear, that the fellowship he seeks with other believers centres around the Father and the Son. This is the only basis of true and meaningful relationships among Christians.

There is no Christian Fellowship without human relationships.

Fellowship has to do with relationships – Relationships with God and relationships with other Christians.

Ephesians 2:19-22: “Consequently, you are no longer foreigners and aliens, but fellow citizens with God’s people and members of God’s household, build on the foundation of the apostles and prophets, with Jesus Christ himself as the chief cornerstone. In him the whole building is joined together and rises to become a holy temple in the Lord. And in him you too are being build together to become a dwelling in which God lives by his Spirit.”

In verse 22 it says, that in Christ, the members of the Church, are being build together to become a dwelling place in which God lives.

It is absolutely not the will of God that you live your Christian live as a lonely ranger. You belong to a family – the family of God. When you were baptised, you where baptised into the family of God. You are part of it.

The church of Jesus Christ exists, so that Christians can live in fellowship with one another! Not just so that preachers have a platform for their sermons.

The importance of Christian Relationships within the church

Hebrews 10.24-25: “And let us consider how we may spur one another on toward love and good deeds. Let us never give up meeting together as some are in the habit of doing, but let us encourage one another…”

Galatians 6.2: “Carry each other’s burdens, and in this way you will fulfil the law of Christ”

Every Christian needs relationships with other Christians in order to grow. If our relationships with other believers have Jesus Christ as the centre, then that will help you to become spiritual mature. Relationships with other Christians are not an option; they are a biblical mandate and a necessity.

John even goes one step further. In 1 John 3.14 he says: “We know that we have passed from death to life, because we love our brothers. Anyone who does not love (his brothers) remains in death.”

I always hear people say: I am a Christian. I believe in God. But I do not need to go to church. I live my life as a Christian all by myself.

Well, the apostle John does not agree with this attitude. If you do not live in loving relationships with other Christians he says, then it is questionable if you have passed from death to life.

1 John 4.20: “And he has given us this command: Whoever loves God must also love his brother.”

John does not talk about a spiritual feeling of love towards others; he is talking about true, practical love with deeds of love and compassion. He talks about acceptance and forgiveness. He talks about serving the Lord Jesus together.

In true spiritual fellowship you don’t focus on your own shortcomings, but you focus on the potential of your brothers and sisters.

The essence of true fellowship is the sense of belonging. The true value of the individual is not his reputation and what he has accomplished, but his willingness to give himself to the others.